Privacy policy

This policy explains what data Agente de Vendas processes, why, who it is shared with and how long it is kept. The service is operated by Fernando Balestra Charão, Buenos Aires, Argentina (contact: agente@fbcgroup.net).

1. Who is responsible for the data

Businesses ("merchants") use Agente de Vendas to answer their own customers on WhatsApp. For the data of each merchant's customers, the merchant is the controller and Agente de Vendas processes the data on the merchant's behalf, only to provide the service. For merchants' own data (account and service usage), Agente de Vendas is the controller.

2. Data of customers who message a merchant

• WhatsApp number and the name the person gives in the conversation.
• Message content: text, voice notes (converted to text) and photos (described in text).
• Order details: products, quantities, delivery or pickup, address and neighborhood.
• Images of payment receipts sent by the customer.

3. Merchant data

• Store name, owner's WhatsApp number, opening hours, address, delivery area and the payment details the merchant wants to share with customers.
• The list of products and prices provided by the merchant.
• Counts of conversations and replies, to manage the plan and the WhatsApp cost.
• Sign-up data entered on the service's page: business name, the owner's WhatsApp number and e-mail and, if provided, the line of business. The IP address the sign-up came from is kept for only 2 days, to limit repeated sign-ups and bots, and is then deleted.
• If you chatted with the demo number after tapping an ad, the source ad (ID and title, provided by Meta), kept for 90 days, so we know which ads bring sign-ups. If you sign up, the source stays with your sign-up data.
• Status of the subscription and of the monthly charges (amount, date, whether it was paid or declined), as reported by Mercado Pago. We do not receive the card number or card details.
• Data on the invoices issued: merchant name, tax ID (CUIT) or document number (if provided), amount and period billed.

4. How we use the data

• To answer customers, build orders and calculate totals.
• To notify the store owner and show conversations and orders in the store's panel.
• To manage plan usage, detect delivery failures and keep the service secure.
• Send the merchant the panel link, notices about the free trial, the subscription and the charges, and the invoices, by e-mail (and by WhatsApp, when possible).

We do not sell data, we do not use it for advertising, and we do not send promotional messages to merchants' customers. The assistant only replies to people who messaged the store.

5. Who the data is shared with

Only with the services needed for the assistant to work:

• Meta (WhatsApp Business Platform): sending and receiving messages.
• Google (Gemini): artificial intelligence that interprets messages, transcribes voice notes and describes photos. If the merchant connects a Google Sheet, the product list is read from Google Sheets.
• DigitalOcean: the server where the system and database are stored, in the United States.
• GitHub: keeps, in a private repository, the daily database backups, encrypted (they cannot be read without our password), to restore the service if the server is lost.
• Email delivery provider: notifications to the merchant, when they choose to receive them by email.
• Mercado Pago: only for stores that use the payment link; it receives from us the store name and the order amount (we do not send the customer's number or name; when paying, the customer gives their details directly to Mercado Pago).
• The merchant itself, who sees its own customers' conversations and orders in its panel.
• Mercado Pago (merchant subscription): receives from us the owner's e-mail, the store name, the panel address the merchant returns to after authorizing, and the plan price, to charge the monthly fee by automatic debit; card details are entered by the merchant directly with Mercado Pago.
• ARCA (Argentina's tax agency): receives the data of each invoice issued, as required by tax law.

These services may process data in other countries, under their own terms.

6. How long we keep data

• Payment receipts (image or PDF): the file is automatically deleted after 30 days; the amount and date read from it stay in the order history.
• Open (unfinished) orders: expire after 24 hours and remain only in the history.
• Conversation messages: automatically deleted after 90 days.
• Orders and notices to the store owner: kept while the merchant uses the service. When the merchant cancels, its data and its customers' data are deleted within 30 days.
• Database backups: daily backups are deleted after 14 days; copies made before each system update are deleted once there are 5 newer ones. The encrypted copies sent to GitHub are replaced every day; replaced versions may be kept by GitHub for longer, under its terms, always unreadable without our password.
• Technical server logs, used to fix failures, may contain the customer's number and are discarded by the system over time.
• IP address of a sign-up made on the page: deleted after 2 days.
• Invoices and billing records: kept for the period required by tax law, even after cancellation.

7. Your rights

You can request access to, correction of or deletion of your data by writing to agente@fbcgroup.net. See how on the Data deletion page. We reply within 30 days. We handle data in line with Argentina's Personal Data Protection Law 25.326 and, for people in Brazil, Brazil's General Data Protection Law (LGPD, Law 13.709/2018). You may also complain to the data protection authority in your country (for example, AAIP in Argentina or ANPD in Brazil).

8. Security

Connections use HTTPS, each store's panel is protected by its own private link and by a password set by the owner, and the admin panel by a password. Server access is restricted to the service operator.

9. Minors

The service is built for businesses and is not directed at minors.

10. Changes to this policy

When this policy changes, the "last updated" date at the bottom of the page changes too.

Last updated: November 10, 2026